Pics: Akshay Kumar interested in more eyeballs than box office collections 

Bollywood star Akshay Kumar says he is interested in reaching out to a greater number of people with his upcoming film “Toilet: Ek Prem Katha” than on garnering box office business.

Want to lower the ticket prices

• He says the distributor has applied for tax exemption for the film.
• During the trailer launch of the film on Thursday, when asked that after “Rustom” and
• “Airlift” crossed the Rs 100 crore mark at the box office, whether he was looking forward to
• minting more moolah, Akshay said: “I am interested in more eyeballs than the box office collection.
• “In fact, I wish the ticket price of this film to be low so that more people can go and watch the film.

Also read:“Toilet ek prem katha” will encourage women: Bhumi

• So, my concern is to make people aware of the issue.
• They should go and watch the film rather than (we) count on the box office collection.”
• Asked about if they will make the film tax free, Akshay said: “So far there is no confirmation,
• but yes, the Viacom18 people (the distributors of the film) applied for tax exemption. Let’s see what happens.”

See pictures here:

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• “Toilet: Ek Prem Katha” which stresses on the importance of sanitation.
• Once known as Bollywood’s action star, Akshay has of late moved into movies with social relevance.
• But he says he doesn’t believe in having any image.
• “I don’t want to have any kind of image. I just want to keep on trying everything.
• When I entered the industry, people called me an action hero.

Also read:Akshay Kumar is surrounded by “inspirational women” !

• “I just want to keep on trying different things,” said Akshay, who received a National Award for his performance in “Rustom”.
• Akshay also pointed out that though his film “Toilet: Ek Prem Katha” is set in the rural milieu,
• it is more relevant for the urban crowd than rural people.”
• The film also stars Bhumi Pednekar and Anupam Kher.
• It is releasing on August 11.
  Also read:“Toilet..” slammed in Jaipur court !