Who wouldn’t want to upgrade their wardrobe celebrity style? Well, with each passing day, more and more celebrities are launching their own line of clothing and we cannot help but thank them. A trend that started out in the West with celebrities like Beyonce, Justin Timberlake, Kardashians launching their own affordable fashion line; Bollywood was obviously not far behind. Deepika Padukone, Sonam Kapoor, Anushka Sharma, to name a few are stars in tinseltown who have a clothing line of their own.
The latest entrant joining this bandwagon is our Judwaa 2 girl, Jacqueline Fernandez.
Mojostar has joined hands with Fernandez to bring the ‘F’ factor back into feminine fitness. ‘Just F’ is a move to redefine female active-wear space in India. The clothing line is all things feminine which will feature athleisure outfits, monochromes, florals, functional sports bras, colour blockings and more.
Jacqueline in a statement said,
I have always believed that fitness and fashion are not destinations, but fun-filled journeys.
They are, to me, a way of living, and as such I want my active-wear to reflect my personality and complement my lifestyle. Launching Just F, a feminine take on fitness from my perspective, is a big moment for me. I am confident that the brand will meet and exceed the expectations of young women across India, who want to fulfil their fitness requirements without breaking the bank or compromising on style.”
The products are expected to be launched in the market by the second half of May 2018 and will be priced between Rs 1000 – Rs 3000; hence making it extremely affordable and budget friendly